"You can't solve a problem with the same mind that created it."
Smart guy that Einstein.
E-Commerce websites should always be in a constant state of development.
If you're not improving your website, responding to new available technologies or adapting to consumer needs, you can be sure that your competition are.
Having a website is simple. But running a smart website, one that is operating to the full capacity that a website can, might require some short-term external help, especially from someone who has 'been there' and 'done that'.
After all, he was a smart guy that Einstein chap.
"Welcome to LASESTO, an experienced marketing and e-commerce consultancy. Our job is to help you get better results online." Jon Lawton
Some of the clients we've worked with...
ABOUT US
LASESTO IS A SPECIALIST MARKETING AND E-COMMERCE AGENCY THAT HAS BEEN SET UP TO HELP OUR CLIENTS IMPROVE OPERATIONS AND EXTRACT MAXIMUM REVENUE FROM THEIR BUSINESSES AND WEBSITES.
We have experienced many of the developments and trends to have come (and some gone) during all our many years in e-commerce. These have been due to both developing new technologies and changing consumer habits. To name just a few;
- Bespoke website builds
- Platforming on suppliers such as Vendor, Demandware etc
- Re-platforming on suppliers like Magento and Shopify
- The need for Responsive designs firstly for the growth of Tablet, then Mobile
- Affiliate Management campaigns
- Digital Marketing and PPC campaigns
- Payment Services Providers (SagePay, PayPal etc)
- Warehouse moves and integrations
- Changes in Customer Services trends from phone > email > live chat > social media
- Customer behavioural analytics
- The rise of Email and the importance of Social
- New customer acquisition strategies
- Conversion Rate Optimisation techniques
- Plus many, many more...
We're able to introduce Jon to some of our clients and he can quickly present where they have been, offer up opportunities they had not considered and provide data supported evidence of where they can grow their business.
Owner, Alison Kay Agency
We came to Jon with a problem - low and dropping sales. He came in, analysed the situation and said we'd go from £10k > £20k per month in 3 months, then onto £30k per month by month 6. And that's exactly what happened!
Editor, FRONT Magazine
One of the best brains I've ever worked with... Knows his way to navigate the minefield of ecommerce, deliver projects and communicate effectively to all stakeholders.
Managing Director, Rocket Dog
Data Analysis
Deep dive into your data.
Education
Expert guidance on what to do.
Growth
Implement policies to facilitate growth.
Get in touch
We're based in Colchester, Essex, but regularly travel to London, the South East and have clients all over the UK.
Contact us to find how we can benefit your company, raise awareness of issues that you may not even be aware of yet, and set in place a development path that will see your website get up-to-speed, then leave a leading legacy that will empower your existing staff to succeed for many years to come.
